Supercharged protein water drinks
Upbeat Drinks came to us with a task: to bring them the flexibility of a SME, the financial stability of a larger business and the know-how of an expert finance and operations team who’s been there and done that.
The Upbeat brand was part of a corporate organisation but they wanted to run it as a separate entity, so we helped them to achieve this through proven processes and an in-depth knowledge of the food and drink industry.
Running a startup is challenging, and a high-performing team is critical, but we wanted ours to focus on innovation, sales and marketing. However, we also needed great financial insight to help with decision-making, and a smart supply chain for customers.
We investigated an in-house solution, but getting real startup expertise is tricky and costs are high. Since taking on AFP we’ve never looked back.
Simply put, AFP have an incredible wealth of knowledge, a can-do attitude and deliver exceptional value for money. I can’t see why any startup would try to manage themselves what AFP can do brilliantly.
Business Director – Upbeat Drinks
Implementing financial controls to satisfy investors.
Establishing robust business processes.
Organising and setting up chilled supply chain.